Germany

DE · DEU · 276EuropeEUR €38 methods

Revised · 2 sources

Germany is Europe's second largest e-commerce market. It is worth a massive US$145 billion a year - and that will rise to US$197 billion by 2027.

$134 bn
e-commerce spend
80.3M
online population
16%
of total retail
20%
cross-border spend
99.9%
banked adults
56%
credit card population

Payment mix

share of e-commerce spend

Methods in use

top 8 of 38 · by spend

Checkout behaviour

The average German consumer spends US$1,806 online every year. By 2027, that will rise to US$2,442.

Germany is a fragmented country when it comes to payment methods, some of the most popular being Girocard, PayPal, and Sepa Direct Debit.

43%
shoppers buying cross-border
$26.8B
cross-border value
16%
e-commerce of retail
Facts
ISO 3166
DE · DEU · 276
Region
Europe
Population
83.6M
Currency
EUR €
Banked adults
99.9%
Methods live
38
Banks covered
44
Something out of date?

Every figure on this page carries a source. Corrections are reviewed within a week.

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