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Payment methods in Malta

Europe
6methods
3banks

Enterprise e-commerce turnover reached EUR 2.9 billion in 2024

Market takeaways

  • Enterprise e-commerce turnover reached EUR 2.9 billion in 2024
  • Cards accounted for 38.52% of e-commerce transactions in 2024; 60% of all supermarket sales paid by card
  • Smartphones account for 68.04% of the Malta e-commerce market in 2024
  • 46% of Malta consumers prefer purchasing goods by card over other methods
  • BNPL is the fastest-growing payment method at 8.59% CAGR through 2030

Population

0.54M

Online population

~0.49M (~91%)

Banked population

~95%

Credit card population

~70%

E-commerce of total retail

~18%

Payment method breakdown

  • Card55%
  • E-Wallet25%
  • Bank Transfer12%
  • BNPL5%
  • Other3%

Card scheme breakdown

  • Visa50%
  • Mastercard44%
  • American Express4%
  • Local Schemes1%
  • Other1%

Cross-border e-commerce

Market data coming soon.

Featured payment methods in Malta

Popular options based on coverage and prominence in this market.

PayPal

PayPal

Global digital wallet and checkout provider with broad e-commerce coverage.

Bank Transfer (Internet & Mobile Banking)

Bank Transfer (Internet & Mobile Banking)

Generic online and mobile bank-transfer methods (internet banking, e-banking, EFT and interbank transfers). Customers pay directly from their bank account via their bank's own online/mobile banking portal. Implementation and rails differ by country, but the consumer flow is a standard account-to-account bank transfer.

Visa

Visa

Visa is the world's largest card network, enabling credit, debit and prepaid card payments online, in-store and at ATMs across virtually every market. In the listed countries Visa is a core internationally accepted scheme alongside local methods.

Mastercard

Mastercard

Mastercard is a leading global card network supporting credit, debit and prepaid card payments online, in-store and at ATMs worldwide. In the listed countries it is a core internationally accepted scheme.

BNPL (Klarna / others)

BNPL (Klarna / others)

Buy Now Pay Later is the fastest-growing payment segment at 8.59% CAGR to 2030, particularly among younger and expatriate shoppers. Helping merchants improve conversion by offering flexible payment terms.

Apple Pay / Google Pay

Apple Pay / Google Pay

The major international device-based wallets — Apple Pay, Google Pay and Samsung Pay — have been widely adopted in Kuwait alongside local prepaid cards. These wallets tokenise underlying debit and credit card credentials and are accepted at NFC-enabled point-of-sale terminals and participating online merchants. Their adoption reflects Kuwait's high smartphone penetration and consumer preference for contactless payments.

All payment methods in Malta

Discover 6 payment methods from around the world

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