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Payment methods in United States

North America
22methods
71banks

The average American online shopper spends US$2,926 a year with e-commerce merchants. The entire e-commerce market is worth almost US$1 trillion.

Market takeaways

  • The average American online shopper spends US$2,926 a year with e-commerce merchants. The entire e-commerce market is worth almost US$1 trillion.
  • Between 2020 and 2022, the proportion of e-commerce transactions Americans paid for using cards dropped from 59% to just 50%.
  • Americans complete 47% of their online purchases using a mobile device such as a tablet or smartphone.
  • US online shoppers spend US$130 billion a year with merchants based outside of the country, up from US$106 billion in 2020.
  • By 2027, the American e-commerce market will be worth almost US$1.5 trillion and the average US online shopper with spend US$4,215 a year with e-commerce merchants.

Population

340M

Online population

315.2M

B2C e-commerce

$819B

Banked population

98%

Credit card population

69%

E-commerce of total retail

17%

Payment method breakdown

  • Card50%
  • Cash1%
  • Bank Transfer9%
  • E-Wallet32%
  • Other8%

Card scheme breakdown

  • Visa59%
  • Mastercard26%
  • American Express8%
  • Local schemes4%
  • Other3%

Cross-border e-commerce

Cross-border shoppers

41%

Share of e-commerce

16%

Cross-border value (est.)

$130B

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Discover payment methods in other countries from North America

Sources